Stories

These stories portray the journey and work of circular pioneers: individuals and groups of individuals driving the transition to a circular economy. Each one of them was drawn to circular design from a different angle and applied the concept in their own context. As a group they share the same optimism and passion for making change happen by design. We hope you will find these stories inspiring and that they will contribute to help you take the leap towards designing for the circular economy.

Have a story to share?

We are always keen to hear from individuals or groups who are trying new things in the space of design and the circular economy. Whether you are a student or an experienced innovation strategist doesn’t matter. We are looking for knowledge that can be transferred to others, such as lessons learnt, top tips and inspiring stories of successes and failures. If you have a story that you think could inspire others, get in touch by filling out this form.

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The Circular Design Guide is a collaboration between the Ellen MacArthur Foundation and IDEO. To give your feedback, email us directly or join our linkedin group.

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